Degrees: PHD, 1992, Univ Houston Main Campus; MBA, 1988, Univ Houston Main Campus; MA, 1984, Univ Intl Business & Economy; BA, 1982, Univ Intl Business & Economy

Bio:

Dr. Zhang received a B.S. from Beijing Institute of Foreign Trade and an M.A. from The University of International Business and Economics, Beijing, China. Dr. Zhang also earned an M.B.A. in marketing and a Ph.D. in business administration from the University of Houston.

Prior to joining the Hofstra faculty, Dr. Zhang taught import and export business at the University of International Business and Economics. He also taught various marketing courses at the University of Houston as a teaching fellow and at Central Connecticut State University as an assistant professor of marketing.

Dr. Zhang's professional interests include various international business and marketing issues in the areas of strategy, advertising and consumer research. His work has appeared in the Journal of Advertising; the European Journal of Marketing; Psychology and Marketing; the Journal of International Business Studies; International Marketing Review; Advances in Consumer Research; and The Journal of Product & Brand Management, among others. Dr. Zhang also serves as a reviewer for the Journal of Advertising and Psychology and Marketing.

Dr. Zhang has participated in various United Nations programs in the area of export promotion and marketing. He also has provided consulting services to various U.S. and foreign companies.

Dr. Zhang was a recipient of the Dean's Distinguished Dissertation Fellowship at the University of Houston, and he was Consortium Fellow to the 26th Doctoral Consortium sponsored by the American Marketing Association.