Associate Director of Athletics for External Affairs

School/Division: Athletics
Office: Marketing and Promotions
Full-Time or Part-Time: Full-Time
About Hofstra Hofstra University is a nationally ranked and recognized private university in Hempstead, N.Y. that is the only school to ever host three consecutive presidential debates (2008, 2012 and 2016). At Hofstra, students get the best of both worlds. Our campus is a leafy oasis just a quick train ride away from New York City and all its cultural, recreational and professional opportunities. We offer small classes and personal attention, with the resources, technology and facilities of a large university. Students can choose from more than 160 undergraduate program options and 165 graduate program options in the liberal arts and sciences, education, health professions and human services, the Peter S. Kalikow School of Government, Public Policy and International Affairs, the Fred DeMatteis School of Engineering and Applied Science, the Frank G. Zarb School of Business, the Lawrence Herbert School of Communication, the Maurice A. Deane School of Law, the Hofstra Northwell School of Nursing and Physician Assistant Studies, and the Donald and Barbara Zucker School of Medicine at Hofstra/Northwell. Hofstra University is a dynamic community of more than 11,000 students from around the world who are dedicated to civic engagement, academic excellence and becoming leaders in their communities and their careers. Hofstra University is an equal opportunity employer committed to fostering diversity in its faculty, administrative staff and student body. We especially encourage women, people of color, members of the LGBTQ+ community, veterans and people with disabilities to apply.
Description: Reporting to the Deputy Director of Athletics and Chief Revenue Officer, the Associate Director of Athletics for External Affairs is a senior member of the Athletic Department’s external relations team. This position is responsible for generating revenue through sponsorships and strategic partnerships as well as overseeing the ticket sales goals. This position has supervision of sport programs as well as other administrative areas.

Responsibilities include, but are not limited to:

• Responsible for establishing and achieving fundraising goals for the athletic department.
• Work with head coaches to meet and exceed sport specific goals.
• Serve as athletic administrator for the Pride Club Board of Directors.
• Assist in the organization of the department of athletics events including but not limited to homecoming, alumni days, and golf outings.
• Manage a donor portfolio of 100 prospects and meet annual solicitation, meeting, and dollars raised goals.
• Oversee all hospitality areas for athletic events.
• Orchestrate annual giving day efforts with institutional advancement.

Sponsorship Sales and Fulfillment
• Responsible for the solicitation and sale of corporate sponsorships for the athletics department.
• Must identify corporate sponsorship inventory available to the corporate community.
• Responsible for the execution of sponsorship contracts and the mailing and tracking of invoices and payments.
• Responsible for the fulfillment of sponsorship contracts from the University’s perspective.
• Responsible for corporate sponsor cultivation and entertainment.
• Coordinates and serves as the liaison with the University Development Office and Alumni Relations Office to ensure that all athletic efforts to solicit funding are controlled and managed in the University’s best interests.
• Responsible for the marketing and sales of all athletic inventory including signage, program sales, radio/television sales, promotions, poster, and schedule card sales.
• Coordinates with the Deputy Director of Athletics regarding advertising copy, game day audio and visuals, game day advertising opportunities, barter programs, and corporate entertainment.
• Acts as a liaison between the corporate community and the Pride Club, soliciting Pride Club donations with corporate sponsorships.
• Coordinates with the ticket office on the distribution of tickets to corporate sponsors.

Oversee the Marketing and Ticketing Office
• Responsible for reaching the set ticket revenue goal each year.
• Oversees the marketing and promotions office working with its staff on a daily basis regarding marketing, promotions, student initiatives, advertising, season ticket sales, and group sales initiatives.
• Manages the Director of Creating and Digital Marketing Strategy.
• Oversees the Athletic Ticket Office staff, which includes the Director of Fan Engagement and Ticketing, the Ticket Office part-time ticket sellers, and student workers. Coordinate with this staff the solicitation, sales, printing, and distribution of tickets for all ticketed athletic events. Complies with all University policies for depositing ticket revenue.

• Other duties as assigned by the Director of Athletics.
• Responsible for knowledge of NCAA rules and regulations. If found responsible for a violation of NCAA regulations, will be subject to disciplinary or corrective action, including termination if appropriate. Also, may be responsible for any act or omission that may give rise to a finding that the University has violated an NCAA regulation.

Candidates must be willing and able to organize and handle all aspects of administration and adhere to the rules and regulations of Hofstra University, the Colonial Athletic Association, and the NCAA.

This position requires working nights, weekends, and occasional holidays to attend appropriate athletic events.
Qualifications: • Bachelor’s degree required.

Preferred Qualifications:
• Five to six years of revenue generation experience, preferably in college athletics.
• Experience in sponsorship sales, marketing and/or ticket sales.
• Graphic design experience.
Application Instructions: For consideration, please send a cover letter with salary requirement, resume, and three references to:

Kevin DesLauriers
Senior Associate Director of Athletics for Finance and Administration

Please include “Associate Director of Athletics for External Affairs” in the subject line.
Voluntary Self-Identification All applicants are invited to complete the three (3) voluntary self-identification forms
Deadline: Open until filled
Date Posted: 08/19/2022
Posting Number: 897907-22

Hofstra University is an equal opportunity employer, committed to fostering diversity in its faculty administrative staff and student body, and encourages applications from the entire spectrum of a diverse community.