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Shawn T. Thelen

Professor of Marketing and International Business


Degrees

PHD, 2002, Old Dominion Univ; MIM, 1987, Thunderbird-Amercn Grad Schl; BSBA, 1983, Univ Baltimore


Bio

Dr. Thelen’s research has appeared in journals focused on Theory (e.g., Journal of the Academy of Marketing Science, European Journal of Marketing, Journal of Service Management), Practice (e.g., Business Horizons, Thunderbird International Business Review), and Teaching/Pedagogy (e.g., Marketing Education Review). Shawn was awarded Best Paper in Trackat an American Marketing Association Educators’ Conference, twice has been awarded Best Paper of the Year (2010 & 2016) by Marketing Education Review, and has had two articles adopted by Harvard Business Press for sale. Whenever possible, Shawn enjoys researching topics that are interdisciplinary in nature.

Dr. Thelen instructs EMBA, MBA, and Undergraduate classes utilizing a variety of innovative delivery modes including Online, Blended/Flipped, and Scrambled formats. Shawn draws upon experience living overseas as both a student and Peace Corps Volunteer as well as working for Fortune 250 companies to cultivate an intersection of theory and practice in the classroom. Shawn avoids the “sage on the stage” in favor of being a “facilitator” in the classroom.

Dr. Thelen has been awarded the Frank G. Zarb School Business Dean’s Service Award, continues to serve on various committees, and reviews academic articles for numerous journals as a reviewer and editorial board member.


Teaching Interests

Services Marketing, International Business, Health Care Marketing

Research Interests

Cross-Cultural Service Encounters, Health Care Marketing, Onmi-Channel Marketing, Political Marketing

Recent Courses Taught

Course Title Level
EMBA 410 INTERNATIONAL MGT PRCTCM Graduate
EMBA 410A INTERNATIONAL MGT PRCTCM Graduate
EMBA 425 CHLNG GLOBAL BUSINESS STRGY Graduate
IB 150 INTRO TO INTERNATIONAL BUS Undergraduate
IB 154 ANALYS INTL ENVIRNMT/GLBL BUS Undergraduate
IB 190 HONORS ESSAY Undergraduate
MKT 169 MARKETING OF SERVICES Undergraduate
MKT 172 EXPORT/IMPORT MARKETING Undergraduate
MKT 174 BUSINESS INTERNSHIP Undergraduate
MKT 185 INTERNSHIP IN MARKETING Undergraduate
MKT 228 MKT OF HEALTH CARE SERVICES Graduate
MKT 309 RESEARCH SEM: MARKETING Graduate
MKT 329 GRADUATE BASIC INTERNSHIP Graduate
MKT 330 GRADUATE INTERNSHIP Graduate
Photo of Shawn Thelen

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