Learn the fundamentals of starting and running a business in this 5-day program. Covering business types, entrepreneurship, marketing, financial planning, and the future of AI in business, students will develop their own startup ideas, create business plans, and pitch their ventures. Hands-on activities include market research, branding, budgeting, and integrating AI for innovation. Perfect for aspiring entrepreneurs!

• Day 1: What is a Business? - Understand the basics of what a business is and the types of businesses that exist. Activity: Create a business idea and pitch it.
• Day 2: How to Start Your Own Business - Learn the steps required to start a business from scratch. Activity: Outline a business plan and target market.
• Day 3: Marketing Your Business - Dive into marketing and understand how to attract customers. Activity: Design a marketing campaign including logo and tagline.
• Day 4: Fundraising & Financials - Learn fundraising basics and managing business finances. Activity: Create a basic budget and projected revenue.
• Day 5: The Future of Business - AI and Innovation - Explore how AI is changing the landscape. Activity: Integrate AI into business ideas and improve operations.

About the Instructor
Gina Farrell holds a Bachelor of Arts in English from Hofstra University as well as a Master of Business Administration in Health Administration from City University of New York Baruch College/Mount Sinai School of Medicine. She spent most of her professional career in management positions in hospital and private practice settings. She decided to pursue a teaching career and returned to Hofstra to complete her C.A.S. in Business Education. She is currently a Business Education teacher at Plainview-Old Bethpage JFK HS and a Board Member for Long Island Business Teachers Association. She strives to incorporate the professional experiences she has had in her early career into her classroom to prepare students to be college and career ready.

There is an additional fee for transportation for one-week precollegiate camps.