(BBA, Marketing, ’15)
(BS, Electrical Engineering, ’16)
Q & A:
- What was your favorite class, who was your favorite professor, or what is your fondest memory of Hofstra?
Christian: One of my fondest memories of Hofstra is being part of WRHU radio, where I was able to create content, produce shows, create an entertainment section for the station, and meet some incredibly talented friends and coworkers in the process! I feel very proud that we also were named the best college radio station in the nation two years running!
Sarah: One of my fondest memories of Hofstra was the visiting alumni who would speak to us in our business marketing classes. It encouraged me in my career and also made me passionate about being an active alum.
- What was your first job after graduating from Hofstra, and what was the most valuable thing you learned there?
Christian: I interned with NBC and ABC television prior to graduation, and my first job outside of Hofstra was working for HBO, which was an incredible experience. I was part of a global distribution ops team that had a hand in delivering content to users all over the world. I learned a variety of skills and experiences from technology, operations, IT, engineering, marketing, and content delivery – which I use to run my current companies!
Sarah: While I was a student at Hofstra, I worked full-time for the New York Islanders. Upon graduating, I used my marketing degree to get a job at a major CPA firm, where the managing partner was a Hofstra alum. It has taught me not only that networking is so important when entering the professional world, but that maintaining a balance between work and a social life is as well. Although that seems silly to say, it is so important to your mental health and what the world teaches us.
- What is your field of specialty, and how did you come to work in the industry?
Sarah and Christian have both worked in several different industries. Sarah is in talent acquisition at Mediabrands and Christian is a multimedia entrepreneur who owns several companies. In addition, they are also the CEO and CTO, respectively, of QuikFit, a brand-new fashion and shopping app.
- What advice would you give Hofstra students?
Sarah: Cherish the relationships you make with the people you go to class with and meet at your clubs, and attend events with other friends, because there is a good chance that you are going to hold those connections for life. In our case, we started by going to Hofstra and now are business partners in a new venture!
Christian: Don’t be afraid to try new opportunities and new things, because they will only get you closer to your true passion and true purpose. From there, you will have a much better idea of what you love for the rest of your life. Always make sure to meet and collaborate with as many as you can!
- In one word, how would you describe Hofstra?
- What was your personal inspiration in starting your own company?
QuikFit was born from a passion for fashion and making people love who they are and what they are. Bringing in the advanced technology was just the icing on the cake. There is nothing more gratifying than being able to create something that is so exciting, and is going to change so many people's lives.
- What do you love most about what you do?
Being able to inspire and have people believe in something as a community and bring happiness into people’s lives, is the most rewarding part of what we do.
- What advice would you give current students (or young alumni) who want to become entrepreneurs?
Always remember what you are fighting for, your cause, your purpose, and people will care about it over time. Know that it is a long-term marathon and that hard work always pays off in the end!
- Can you describe your experiences as being co-chairs of Hofstra University’s GOLD (Graduates Of the Last Decade) Committee and how returning to the Hofstra community has made you feel?
It is such a thrill for us to introduce new graduates into the vast world of alumni, showing them how they can accomplish great things and meet great people with the Hofstra alumni network. Being able to stay connected beyond being a student is so beneficial to future successes.
Sarah Holzberg graduated from Hofstra University’s Frank G. Zarb School of Business in 2015 with a Bachelor of Business Administration in Marketing. Sarah was a transfer student, as she received an opportunity to work full-time for the New York Islanders. Sarah was a dedicated Hofstra student and was always involved with events on campus while also being part of the New York Islanders public relations team and MSG broadcast team during her junior and senior year.
Upon graduation, Sarah continued to work in sports with MSG Networks and was the host of Droppin’ the Gloves with Sarah and Jackie. During this time, she also became the marketing manager for Mayer CPAs, which later became Prager Metis CPAs. After three years in accounting marketing, Sarah ventured into the world of headhunting. From there, she went into internal recruitment and office culture in the fashion industry, and then the digital marketing world with a focus on e-commerce. She is now in talent acquisition at Mediabrands.
Through her professional experience and being a freelance stylist, Sarah is also the CEO and co-founder of QuikFit, the first customized styling and shopping app powered through artificial intelligence and augmented reality technology.
Christian Ladigoski defines himself as a multimedia entrepreneur, digital marketer, executive producer, and music composer.
Christian graduated from Hofstra University in 2016 with a Bachelor of Science in Electrical Engineering, with additional coursework in media technology, filmmaking, and music. He co-founded and produced WRHU’s first major entertainment show, The Screening Room, in 2013 (which is still on the air eight years later). It went on to be the first film radio talk show in the tristate area and won several awards.
Right after graduation, Christian had the privilege – through the Hofstra alumni network – to land opportunities at mass media companies such as NBC, COX Media, The Walt Disney Company, ABC, USTA (United States Tennis Association), and HBO (Home Box Office), gathering valuable expertise with technology, engineering, IT, content distribution strategies, and marketing. He also collaborated on several award-winning films, providing sound design, sound mixing, and film composing while traveling the country to various film festivals.
Christian now resides in New York City. He has created and is on the boards of several companies, two digital agencies, a content production company, and his newest venture as CTO of QuikFit, a revolutionary fashion technology app. At the same time, Christian remains involved in the media and film industry and invests in the art of storytelling and creating new and innovative projects. He received a top 100 marketing leader award for 2021 from MARsum for his contributions to the marketing and advertising industry.