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Community Engagement

Hofstra University's Frank G. Zarb School of Business and U.S. Commercial Service Sign Strategic Partnership

The Zarb School and U.S. Commercial Service’s network of worldwide offices will work together on education programs and events leveraging both entities’ expertise to help make U.S. businesses—and particularly small- and medium-sized firms—more export savvy, according to a memorandum of understanding approved this month. In addition, this joint effort will enhance networking and educational opportunities for Zarb students and cultivate collaboration with faculty to enhance their research initiatives.

Find out more about the partnership between the Frank G. Zarb School of Business and U.S. Commercial Service

U.S. Commercial Service

Entrepreneurs Going Global

As part of a strategic partnership with the U.S. Department of Commerce, the Zarb School hosted their annual symposium with the Long Island Commercial Service. This event, sponsored by TD Bank and Carter, DeLuca, Farrell & Schmidt, LLP featured keynote speaker Elaine Brennan, Managing Director, Pharma Ventures, Northwell Health. The panel discussed best practices for going global and was moderated by Andrea Ratay, vice chair, New York District Export Council and vice president, global trade finance, TD Bank. Panelists included Pina M. Campagna, Esq. partner, Carter, DeLuca, Farrell & Schmidt, LLP;  Mark Lesko, vice president for economic development and executive dean for the Center for Entrepreneurship and Wilbur F. Breslin Center for Real Estate Studies at Hofstra University; Michael Perry, special agent, bureau of industry and security, U.S. Department of Commerce; and  Jody Stein vice president for international sales, U.S. Quality Drug Co, Inc. 


Globalizing Your Brand

Sponsored by TD Bank, and Carter, DeLuca, Farrell & Schmidt, LLP and in partnership with the U.S. Department of Commerce's Long Island Export Assistance Center the Frank G. Zarb School of Business hosts an annual seminar as part of World Trade Week to provide businesses with the resources to expand their brand internationally. This year, the conference entitled, "Globalizing Your Brand" featured keynote speaker Bob McInnis, Global Account Director, Duffy Agency who discussed how important it is to optimize your advertising copy in each language, and the keys to finding the right adaptors to convey your message appropriately to your international target market.

Following the keynote, a panel moderated by Joseph Schoonmaker, Chair, New York District Export Council featured Pina M. Campagna, Partner, Carter, DeLuca, Farrel &Schmidt, LLP, who discussed trademark and patent protection; Brian Green, Vice President of Marketing, Spectronics Corporation, who discussed the importance of global online sales; Dr. Tao Meng, Professor and Associate Dean, Surrey International Institute, Dongbei University of Finance and Economics (DUFE) in Dalian, China who stressed the importance of American goods in China as they are perceived as having a higher quality and sought after by the Chinese population; and Margo K. Cargill, President, Uniondale Chamber of Commerce and CEO, Titanium Linx Consulting, Inc. who provided attendees with the resources available to implement globalizing your brand. The event was featured in Newsday and attended by students, faculty and over 40 local businesses.


Going $trong: The U$ Dollar and the Global Marketplace

Continuing the collaboration forged in 2013, Hofstra University's Frank G. Zarb School of Business and the U.S. Commercial Service of the U.S. Department of Commerce’s International Trade Administration hosted an export seminar in recognition of World Trade Week 2015. The event, titled "Going $trong: The US Dollar and the Global Marketplace," was sponsored by TD Bank, and featured keynote speaker Millan Mulraine, Deputy Head of U.S. Research and Strategy, TD Securities. Newsday corporate reporter Ken Schachter moderated the panel which discussed adapting to currency fluctuations and its impact on businesses. Panelists included Luciano Centanni, Partner-in-Charge, Long Island Market and Director of International Business Center, Grant Thornton LLP; Thomas Kehoe, President, K & B Seafood, Inc.; and Dr. Anoop Rai, professor of finance, Frank G. Zarb School of Business... | more |


Financial Resources for Going Global: Show me the Money

Sponsored by TD Bank, and in partnership with the U.S. Department of Commerce's Long Island Export Assistance Center and Center for International Financial Services and Markets of Hofstra University's Frank G. Zarb School of Business, an international export breakfast seminar entitled, "Financial Resources for Going Global: Show me the Money," was held on Tuesday, April 1, 2014 at Hofstra University.

The seminar is the second event in a series of international export breakfast seminars that began last year when the U.S. Commercial Service, the trade promotion arm of the U.S. Department of Commerce, in partnership with the Zarb School of Business co-hosted a breakfast to increase awareness about exporting, particularly among small and medium-sized businesses.

Mr.Charles Dugan, Vice President, Global Trade Finance, TD Bank discussed his broad expertise on financing along with Ms. Susan Axelrod, who shared her entrepreneurial journey as founder of the very successful Love and Quiches Gourmetin Freeport, Long Island.  A panel of experts from banking, finance academia and government were also featured at the seminar including Jeffrey Bass, CEO, Executive Strategies Group LLC; Dr. A. Sinan Cebenoyan, Professor of Finance and Director, The Center for International Financial Services and Markets, Frank G. Zarb School of Business, Hofstra University; Tanya Cole, U.S. Commercial Officer, Long Island U.S. Export Assistance Center, U.S. Department of Commerce; Toni Corsini, NY/NJ Regional Manager, U.S. Small Business Administration; Thomas P. Cummings, Regional Director, Northeast & Mid-Atlantic, Export-Import Bank of the United States; Shakir Farsakh, Director, Long Island U.S. Export Assistance Center, U.S. Department of Commerce; Sam Friedman, CEO, Market Network Exchange; Susan Sadocha, International Trade Specialist, Long Island U.S. Export Assistance Center, U.S. Department of Commerce; Dr. Patrick J. Socci, Dean, Frank G. Zarb School of Business, Hofstra Universityand Dr. Nancy White, Associate Professor of Finance, Frank G. Zarb School of Business, Hofstra University.

The event showcased a variety of private and public resources to help companies export internationally and provide a platform for micro-, small- and medium-sized enterprises to network, leverage their business contacts and develop professional relationships among the Long Island business community.

The U.S. Commercial Service collaborates with the Frank G. Zarb School of Business to provide counseling on recruitment of international students, as well as access to educational trade missions and catalog shows in South America, Asia, Europe and Africa.  Through innovative public-private partnerships, the U.S. Commercial Service communicates with U.S. businesses about global opportunities and delivers valuable information to help them grow internationally.


High Heels Abroad: Grow Your Business Internationally Event

April 17, 2013 High Heels Abroad: Grow Your Business Internationally event featuring (LtoR): Gioia Bales, Associate Dean, Frank G. Zarb School of Business; Davi Tserpelis, Senior Vice President Commercial Banking, Citibank; Susan Axelrod, Founder and Chairwoman, Love and Quiches Desserts; Mary Rosenbaum, Founder and Chief Brand Strategist, Your Career by Design; Toni Corsini, NY/NJ Regional Manager, Small Business Administration, Export Solutions; and Tanya Cole, U.S. Commercial Service Officer, Long Island U.S. Export Assistance Center.

We would like to sincerely thank Citibank for sponsoring this event.

High Heels Abroad

Entrepreneurship in Africa

In collaboration with World Trade Week, the Zarb School and U.S. Commercial Service hosted "Entrepreneurship in Africa." This event featured speakers both near and far, and included Dr. Richard Hayes, Associate Professor of Management and Entrepreneurship, Frank G. Zarb School of Business and Michael Sudarkasa, CEO, Africa Business Group live from South Africa. Their informative agenda included topics such as the business model canvas in Africa as well as key markets to pursue. Radia Funna continued the discussion speaking about branding positioning in new markets. The program was then concluded with a detailed description from Susan Sadocha, International Trade Specialist from the Long Island U.S. Export Assistance Center in regards to the resources available in exporting to Africa.

Contacts
Dr. Richard Hayes Richard.Hayes@hofstra.edu
Michael Sudarkasa michael@abghq.com
Radia Funna rfunna@buildnblaze.com
Susan Sadocha Susan.Sadocha@trade.gov
Tanya Cole Tanya.Cole@trade.gov
Gioia Bales gioia.p.bales@hofstra.edu
Patricia Salama patricia.salama@hofstra.edu

Thank you for attending “Entrepreneurship in Africa.”

Visit www.hofstra.edu/zarbevents for details of future events.


Frank G. Zarb School of Business Receives the Export Achievement Award by the United States Department of Commerce

The Frank G. Zarb Business School was given an Export Achievement Award at the 2014 World Trade Week New York City Awards Breakfast on May 12, 2014. Every year, the President of the United States declares the third week of May as World Trade Week. During that time, a dynamic network of 40 organizations in the New York metro region come together to focus on international trade, technology and transportation.  The Zarb School was recognized for its outstanding contribution to international trade and promotion in the education sector as a result of their participation on the U.S. Commercial Service(CS) Educational Trade Mission to Brazil in 2013. Associate Dean Gioia Bales' participation on the trade mission resulted in the enrollment of several students from Brazil, creating and maintaining jobs and trade promotion facilitation in the New York Metro area. The Zarb School continues to work in partnership with the Long Island U.S. Export Assistance Center to successfully recruit international students from Asia, the Americas, Europe and Africa.

Export Achievement Award presented to Gioia P. Bales, Associate Dean,  Hofstra University's Frank G. Zarb School of Business by Joe Schoonmaker, Chair, New York District Export Council.